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AI DevSummit 2025 + DeveloperWeek Leadership 2025
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Thursday, May 29
 

9:30am PDT

INVITE ONLY -- DevMarketing @ DeveloperWeek Leadership 2025
Thursday May 29, 2025 9:30am - 12:00pm PDT
9:00 AM - 9:30 AM Welcome + Networking (Breakfast) 

9:30 AM - 10:20 AM - Panel 1: Be Where the Developers Are
Developers often rely on one another to help evaluate new technologies, dev tooling, and programming ideas. How can marketing teams engage in these conversations without being perceived as invading their space? Our panelists will discuss their tactics for finding where developers share their knowledge and their tactics for supporting and informing these conversations.

1. Michael Ortega, Head of Marketing @ Predibase
2. Yolande Poirier, Senior Manager, Developer Community @ Neo4j
3. Bo English-Wiczling, Senior Director @ Oracle
Moderator: Ziwei Chen, Senior Developer Marketing Strategist @ Catchy



10:20 AM - 10:30 AM - Break

10:30 AM - 11:20 AM - Panel 2: Building a Developer Community
We often speak of the “Developer community” as if it’s a homogenous group of technical experts. In reality, it’s a collection of various communities consisting of unique individuals with differing experiences and skillsets - some of whom never cross paths with one another. Dev marketing teams dream of tapping into these communities by building a subset of developers devoted to their products and services, but often struggle to break through. Our panelists will explore how they have encouraged community among their developer audiences, the benefits it has brought for their organization, and the support these communities provide to the technical practitioners who belong to and engage deeply with them.
1. Ojus Save, Developer Advocate @ Zoom
2, Pat Patterson, Chief Technical Evangelist @ BackBlaze
3. Stephen Chin, VP of Developer Relations @ Neo4j
4. Anthony Lusardi, Developer Relations Engineer @ LibLab
Moderator: Ziwei Chen, Senior Developer Marketing Strategist @ Catchy


11:20 AM - 12:00 PM Expo Tour + Networking
Speakers
avatar for Ziwei Chen

Ziwei Chen

Senior Developer Marketing Strategist, Catchy
avatar for Bo English-Wiczling

Bo English-Wiczling

Senior Director, Oracle
Bo English-Wiczling is a Senior Director in the Oracle Database Product Management team leading Database Developer Relations and is transforming the way developers use Oracle Database products and services. She joined Oracle almost 8 years ago from Amazon and has more than 29 years... Read More →
avatar for Yolande Poirier

Yolande Poirier

Senior Manager, Developer Community, Neo4j
avatar for Stephen Chin

Stephen Chin

VP of Developer Relations, Neo4j
Stephen Chin is VP of Developer Relations at Neo4j, member of the Open AI Alliance, and author of several titles with O'Reilly, Apress, and McGraw Hill. He has keynoted numerous conferences around the world including AI DevSummit, Devoxx, DevNexus, JNation, Shift, JavaOne, Joker... Read More →
avatar for Michael Ortega

Michael Ortega

Head of Marketing, Predibase
Michael has over a decade of experience leading marketing strategy and teams at high-growth startups. As the Head of Marketing at Predibase, he drives their go-to-market efforts for their suite of LLM training and inference solutions, translating complex ML tooling into compelling... Read More →
avatar for Ojus Save

Ojus Save

Developer Advocate, Zoom
avatar for Pat Patterson

Pat Patterson

Chief Technical Evangelist, BackBlaze
avatar for Anthony Lusardi

Anthony Lusardi

Developer Relations Engineer, LibLab
Thursday May 29, 2025 9:30am - 12:00pm PDT
DeveloperWeek Leadership Expo Stage

10:00am PDT

PRO Session: How DevEx Drives DORA Metrics: Why Developer Happiness Directly Impacts Software Delivery
Thursday May 29, 2025 10:00am - 10:25am PDT
Benjie De Groot, Shipyard, Co-founder and CEO

DORA Metrics measure performance holistically, so that top scorers are those who put people and process first, and do it smartly. This means that prioritizing good DevEx eventually converts to improved DORA Metrics.

DevEx and DORA have a cause and effect type of relationship: the core components of DevEx (unblocking developers, utilizing self-service infrastructure) are all direct drivers of DORA. The 2024 DORA Report urges Platform to study the developer workflow so they can better solve for areas of friction. The most successful Platform teams use DevEx as their North Star for measuring productivity, and the subsequent DORA impact isn’t coincidental. Benjie will discuss how you can manage Platform to enable good DevEx, and what the corresponding DORA outcomes should be.
Speakers
avatar for Benjie De Groot

Benjie De Groot

Co-founder and CEO, Shipyard
Benjie is the Co-Founder and Chief Architect of Shipyard, and co-hosts the Kubelist podcast. Previously, he built out CI/CD pipelines for companies ranging in size from seed to Fortune 50. He enjoys automating the mundane, and releasing code that he knows has been tested and validated... Read More →
Thursday May 29, 2025 10:00am - 10:25am PDT
DeveloperWeek Leadership Main Stage

11:30am PDT

 

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